currency of the new generation..
The Giraffe is aptly named after one of our very early built work for a restaurant Client, made for his bar and an eatery back in the late 90’s. It is still vailable in chrome or black leather finish. The standard finish comes in natural hardwood with powder-coated white enamel top. The Giraffe was created with the intent of making the legs appear somewhat “human”, a form that is as organic as we can accept, bordering on becoming very “Jeff Koons” or post-modern.
“Exhibitions are a moment of hesitation for me, I’m looking internally at what I do so that I can grow again. then there are the products that I’m known for, like the water bottle for instance, that have sold very well, but these projects for me arereally more about the meaning of ‘why we produce them’. I’m always trying to do things with minimum resources but at the same time achieve the maximum civilising effects. Ultimately I’m looking for a ’system’ that can let me approach the work that I do with some degree of logic and intelligence.”
ross lovegrove interview excerpt from www.designboom.com
Made to represent the look and feel of the merchandise, the alcopod can emulate and depict particular graphics and colours of the product with great ease. Here the vodka and brand identity takes precedence and captivates the taste and delicacy of the brand through clever use of shape, and proportion and ultimate functionality of the pod as a mobile station point of sales for the retailer.
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